We are now doing pro-bono work for a local non-profit organisation, Life Community Services Society (LCSS). Stuff like this is in our DNA – over the years, we have done work for other organisations like the Bone Marrow Donor Programme (BMDP) and the Ministry of Culture, Community and Youth. Our latest project allows us to [...]
There was an interesting article in the Huffington Post last month that got my attention. The headline read, Top 5 Reasons Why ‘The Customer is Always Right’ is Wrong. I’ve probably heard that phrase a million times and never given it much thought. But the headline alone got me thinking. I understand and appreciate the [...]
Is there any question Twitter has revolutionized the way information and news are disseminated? The short answer is: no. When the Academy Awards were recently held in the US, host and entertainer Ellen Degeneres tweeted a group “selfie” that was wildly popular. The “Tweet heard ‘round the world” was re-tweeted more than 3 million times [...]
Once again a debate on the role of social media during the political unrest is gaining attention. In 2010, when the Arab Spring protests erupted, people began to call the uprisings “Twitter Revolutions”. Current Euromaidan protests in Ukraine will probably give us an opportunity to understand and discuss the role of new media. In the [...]
Summary of Projected World Energy Demand in 2035 and how Asia Pacific plays an integral part in this growth.
We’re in the business of communications – be it through the media, on paper, on-line or even a great speech to a captive – or otherwise – audience. Like everything, it brings great highs and sometimes a few challenges… but then of course it does! We’re in the business of relationships and that’s just another word for people.
Welcome to the Priority blog – it’s our way to share some of the good times, great ideas and the memorable moments working with our clients, our partners and the media.
It’s also a conversation, so do let us know what you think.