Several years ago I remember some buzz in the media about the concept of internet addiction. Being a relatively new medium and technology back then, and arguably still the case in some aspects today, attention was being drawn to the number of hours people were spending online, and consequently, the potential dangers and societal impact [...]
This is because 'bad' publicity is still publicity nonetheless and it gets your name or brand out to the masses. But is this true?
Magazines used to be the main fodder of information for most to read up on hobbies and interests from automobiles to sports, fishing to golfing, technology to business and the list goes on.
We’re in the business of communications – be it through the media, on paper, on-line or even a great speech to a captive – or otherwise – audience. Like everything, it brings great highs and sometimes a few challenges… but then of course it does! We’re in the business of relationships and that’s just another word for people.
Welcome to the Priority blog – it’s our way to share some of the good times, great ideas and the memorable moments working with our clients, our partners and the media.
It’s also a conversation, so do let us know what you think.